Spend time on what youlove

Start a webshop in minutes
- no matter how technical you are.

Create webshop Call me

No commitments. No startup fees. No credit card needed.

Campaign:

Get 3 months for the price of one

Create your webshop today and activate your membership when you log in


Passer SHUP til dig?





Under kategorierne kan du læse mere om hvorfor SHUP er det ideelle match for dig, samt se eksempler på andre SHUP webshops indenfor dit felt.

This is SHUP







SHUPis for


For artists and other creatives

Do you create visual art, ceramics, flowers, jewelry, clothes, wood, books or crochet?

You have probably spent a lot of time on your creations. Therefore, they also deserve to be presented professionally with SHUP

For entrepreneurs and shop owners

Are you starting as self-employed or does your shop need a webshop?

It can be expensive and cumbersome to get a webshop made. With SHUP you can do it yourself - even without IT experience.

For those selling on Instagram and Facebook

Do you sell products via Instagram, Facebook, or on your blog?

With SHUP, you can create a professional webshop that matches your social media page or blog in just 10 minutes.


It's never been easier to get started as an entrepreneur!

The internet is booming with smart and simple solutions for those who want to sell online, but don't want to spend time on complicated technology

Whether you are a new entrepreneur or want to take your hobby to the next level.

Thorborg qoute

Martin Buch Thorborg
Co-owner of SHUP and director at Visma Dinero

6 others have created a webshop today

Prices


No commitments and no startup fees. SHUP takes 0% on orders
Prices exclude VAT


PRO+

Get help with setup, design, and extra backup etc.

1,099 DKK/month
1,099 DKK/month / Annual payment (Save 26%)
1,499 DKK/month. Monthly payment


  • Support via chat, email, and phone
  • Receive SMS on sales
  • Unlimited products and orders
  • SHUP app (iPhone and Android)
  • Webshop on your own domain
  • Email addresses for your domain
  • Access for multiple users
  • Setup Facebook Pixel
  • Connect withDinero, Billy m.fl.
  • Connect withShipmondo
  • Connect Mailchimp newsletters
  • Connect withGoogle TagManager
  • Set up in Google Search Console
  • Extra backup and recovery of deleted products, categories etc.
  • Setup package (Læs mere)
  • CSV for Google and Instagram Shopping
  • Optimized for mobiles, tablets, and computers
  • Automatic Google optimization
  • Many design options
  • Link to Instagram and Facebook
  • Send newsletters
  • Inventory management
  • Statistics
  • Discount codes (vouchers)
  • Gift cards
  • Many payment options
  • Secure payment (SSL encrypted)
  • Top GDPR security
  • Discount agreementswith Dinero, Lunar, etc.
  • Webshop in Danish and English
  • Webshop school (video courses)

PRO

Take your webshop to the next level with more integrations etc.

289 DKK/month
289 DKK/month with annual payment (save 26%)
389 DKK/month with monthly payment


  • Support via chat, email, and phone
  • Receive SMS on sales
  • Unlimited products and orders
  • SHUP app (iPhone and Android)
  • Webshop on your own domain
  • Email addresses for your domain
  • Access for multiple users
  • Setup Facebook Pixel
  • Connect withDinero, Billy m.fl.
  • Connect withShipmondo
  • Connect Mailchimp newsletters
  • Connect withGoogle TagManager
  • Set up in Google Search Console
  • Extra backup and recovery of deleted products, categories etc.
  • Setup package
  • CSV for Google and Instagram Shopping
  • Optimized for mobiles, tablets, and computers
  • Automatic Google optimization
  • Many design options
  • Link to Instagram and Facebook
  • Send newsletters
  • Inventory management
  • Statistics
  • Discount codes (vouchers)
  • Gift cards
  • Many payment options
  • Secure payment (SSL encrypted)
  • Top GDPR security
  • Discount agreementswith Dinero, Lunar, etc.
  • Webshop in Danish and English
  • Webshop school (video courses)

STARTER

Get started with your webshop with simple and manageable features

139 DKK/month
189 DKK/month with annual payment (save 26%)
189 DKK/month with monthly payment


  • Support via chat, email, and phone
  • Receive SMS on sales
  • Unlimited products and orders
  • SHUP app (iPhone and Android)
  • Webshop on your own domain
  • Email addresses for your domain
  • Access for multiple users
  • Setup Facebook Pixel
  • Connect with Dinero, Billy etc.
  • Connect with Shipmondo
  • Connect Mailchimp newsletters
  • Connect with Google Tag Manager
  • Set up in Google Search Console/li>
  • Extra backup and recovery of deleted products, categories etc.
  • Setup package
  • CSV for Google and Instagram Shopping
  • Optimized for mobiles, tablets, and computers
  • Automatic Google optimization
  • Many design options
  • Link to Instagram and Facebook
  • Send newsletters
  • Inventory management
  • Statistics
  • Discount codes (vouchers)
  • Gift cards
  • Many payment options
  • Secure payment (SSL encrypted)
  • Top GDPR security
  • Discount agreementswith Dinero, Lunar, etc.
  • Webshop in Danish and English
  • Webshop school (video courses)

FREE

Fully functional webshop with payment

0 DKK/month
 
Yes, it's free


  • Support via chat, email, and phone
  • Receive SMS on sales
  • Unlimited products and orders
  • SHUP app (iPhone and Android)
  • Webshop on your own domain
  • Email addresses for your domain
  • Access for multiple users
  • Setup Facebook Pixel
  • Connect with Dinero, Billy etc.
  • Connect with Dinero, Billy etc.
  • Connect Mailchimp newsletters
  • Connect with Google Tag Manager
  • Set up in Google Search Console
  • Extra backup and recovery of deleted products, categories etc.
  • Setup packagen
  • CSV for Google and Instagram Shopping
  • Optimized for mobiles, tablets, and computers
  • Automatic Google optimization
  • Many design options
  • Link to Instagram and Facebook
  • Send newsletters
  • Inventory management
  • Statistics
  • Discount codes (vouchers)
  • Gift cards
  • Many payment options
  • Secure payment (SSL encrypted)
  • Top GDPR security
  • Discount agreementswith Dinero, Lunar, etc.
  • Webshop in Danish and English
  • Webshop school (video courses)

SETUP PACKAGE

We design and set up your webshop after thorough dialogue. We guide you through payment solutions.

We design and set up your webshop after thorough dialogue. We guide you through payment solutions.
We go through SHUP's settings so you are best equipped to take over the operation yourself
Normal price 2,999 DKK (save 50%) Included in Pro+.
1.499,-


Domain prices

Transfer of .dk domain to SHUP is free.
New registration of .dk domain 99 DKK.
New registration of .com domain 299 DKK.

NOTE: You will always be listed as the owner of the domain we register for you, whether you use SHUP or not.
The registration includes payment for the first year
After that, you pay for the annual renewal of the domain name through Punktum.dk. The price is 99 DKK per year.


Prices exclude VAT


Use the SHUP app


With the SHUP app, you get an overview of your webshop directly on your phone. You can view and manage new orders, handle and edit products, take new product photos, view visitor statistics, and much more - just like on your computer. Just much, much easier.



Nu på Google Play


Thorborg qoute

For those who want to sell
interior

Demo shops


Choose the design that best suits your style.
All our webshop templates are free and you can quickly customize each design with your own images and text

Which design suits you best?


Minimalistic

A simple and straightforward expression
that focuses on your webshop's products

See live demo


Inspire

Inspire your customers with a beautiful setup
of images and your own captivating texts

See live demo


Instastyle

Have you been selling on Instagram so far?
Create sales with the same expression on your webshop

See live demo

One Product

Do you have one or a few products?
No problem! Put sharp focus on these with this design.

See live demo


SHUP users



Camilla Boman Jensen
Visit webshop

Kurser hos Keramoda
Visit webshop

Katrines Have
Visit webshop

Weihrauch Keramik
Visit webshop

One of a Kind
Visit webshop

Nørrebro Keramik
Visit webshop

Fru Boysen
Visit webshop

Bruun Kola
Visit webshop

Tea in a Box
Visit webshop

Elmelund
Visit webshop

2000+

Happy SHUP users

4.8

Trustpilot score 5

100%

Danish company

400+

Webshops created

Therefore users love


SHUPTrustPilot

Funktioner


Personal assistant for Henriette Søvind

Incredibly easy!

SHUP is as easy as putting on socks, actually a bit easier. User-friendliness is well thought out so EVERYONE can join

Free support

We are ready to help you. Use the "call me" at the top, write in the chat, or send an email to mail@shup.dk. We reply within 24 hours.

Fast webshop

SHUP webshops score top points on speed. High speed means better rankings on Google.

Mobiles, tablets, and computers

SHUP webshops are developed to be adapted to mobiles, tablets, and computers - and yes, both PC and Mac.

Backup and stable servers

SHUP is hosted on some of the most stable servers in the world. You will almost never experience downtime. In addition, we take daily backups, of course.

Top security

Security is top-notch and all GDPR rules are naturally complied with. We have control over your data and treat it with respect.

Optimized for Google

SHUP webshops are coded with Google's search engine in mind. This means that your webshop quickly achieves top rankings.

Experts recommend SHUP

Denmark's most skilled and experienced webshop and marketing experts recommend SHUP.

Experts recommend SHUP

Choose from beautiful design templates that match your shop and customize colors, images, and texts.

Statistics

Forget about advanced analytics systems. With SHUP, you get a simple overview of how many visitors you have on your shop every day.

SMS notifications

You automatically receive an SMS every time you get a new order on your webshop - The SMS is FREE!

Secure payment

SHUP uses Quickpay and Stripe as payment providers and can therefore be integrated with acquiring agreements from, among others, NETS and Clearhaus. Shall we

Create your webshop here SHUP


About
Hi, we are SHUP!

SHUP is a company that was started in 2022 by Kristian Falkenberg.
In the past, you had to rely on expensive web agencies or depend on the technical family member to start your own webshop.

But that is over now! Everyone should be able to start a webshop - even without technical experience.
Our mission is to build the world's easiest webshop system!

This mission became the foundation for the establishment of SHUP.
SHUP was created by experienced e-commerce (webshop) experts with more than 20 years of experience in selling (everything) online.
Additionally, a lot of input from our users has helped create SHUP as it looks today.

Founder, Kristian Falkenberg, started the first webshop in 2002 and has since built and operated over 20 webshops with sales throughout Europe.

We are located at Univate on Islands Brygge in Copenhagen. Univate is a co-working space for tech startups.
You can visit us at any time.

Mikkel Birlø

See you :)

Mathias Spiegelhauer

Marketing and Branding

Søren Risager

DevelopmentSemo.dk

Kristian Falkenberg

SEO and Google expert

Product and founder Nicolai Frisch og Martin Buch Thorborg

Kontakt


Co-owner of SHUP ApS is
Phone: Use "call me" at the top of the page.
Email: mail@shup.dk
Chat: Open 24/7 (though with longer response times in the evenings and on weekends)

Shup ApS
Univate, Njalsgade 76, 4. sal · 2300 København S · Cvr 42974048

Website: www.shup.dk Connect your shop with


other services





Lunar Bank
Visma Dinero
Dansk Erhverv
Unge iværksættere

With SHUP you can connect your shop with a range of payment methods, shipping companies, Instagram, and Facebook.Latest support articles to start


webshops
See our ultra-simple guides on how to get more visitors to your webshop.

5 gode grunde til at lave en webshop til din kunst – og tips til hvordan du gør

Du har sikkert hørt det før... det kan være svært at tjene penge på kunst, især hvis du er ny og ikke allerede har et stort netværk. Måske har du prøvet at sætte din...

All our guides are made for non-techies and are written so EVERYONE can understand them!

5 steps til at tage flotte produktbilleder - med udstyr du har derhjemme

Flotte produktbilleder er alfa og omega, når man har en webshop. For lige gyldigt hvor lækre dine produkter er i virkeligheden, bliver de kun solgt, hvis kunderne ogs...

All our guides are made for non-techies and are written so EVERYONE can understand them!

Sådan sælger du mere på din webshop (1)

Du behøver ikke være marketingsspecialist for at få flere besøgende på din webshop. SHUP giver dig her nogle simple tricks og idéer til, hvordan du ganske nemt helt uden marketing-evner og tekni...

All our guides are made for non-techies and are written so EVERYONE can understand them!
Chat med os her.